Logo Worksheet

Your name * First Last

Company name *

Email address: *

Telephone number

Please include country code for calls outside of the U.S.

Website URL

If available.

Description of your services

Please be as specific as possible.

Who are your main competitors? How do you differ from them?

Age range of your target customer base

18-25 26-35 36-45 46+ Other

What does your company name mean? How was it thought up, come about or what was it derived from?

What is your brand tagline? Do you want it stated in the logo?

Do you have any specific imagery or icons you would like to appear in your logo?

Do you have any color preferences, existing brand colors, and/or colors you do not wish to include in your logo?

What adjectives would best describe your logo?

ie: clean, loud, sophisticated...

What overall message do you want your logo to convey to your audience?

How do you prefer your logo worded or written?

ie: designcubicle or design cubicle

Preferred typography (heavy, bold, hand written, script, light)

Where will your logo be used?

Print Web Other

What's the most important application for your logo?

ie: business card, website, t-shirts, coffee mugs, signage, etc.

Budget

Determining your budget allows an estimation on how much time I can allocate to your project and also on how to best use it.

Deadline, timing or exact date of completion

Will you be requiring any corporate stationery or design services you would like your new logo to appear on?

Do any existing company logos appeal to you? Please provide website links if possible.

Provide any additional details here:

If you could be so kind to tell me how you found me? ie: Google search, reader of my blog, etc?

Brian Hoff Design, Inc.